As business owners, we serve as a bridge that connects our clients from where they are to the reality they desire. Whether through ideas, influence, inspiration, or direct experience of our work, building this bridge is potentially the most powerful work we can do in our business. And yet, many of us are unprepared for our role as leaders, because it’s less about what we do than who we are.
Activate your leadership, grow your business mission
The reason it doesn’t come naturalLY....
Life shows us a version of authority that lies outside of us, and we’ve been taught to follow rules. We’ve been told to never be “too much” and shown to fit a specific way of being for fear of not belonging.
Is it any wonder that visibility, owning our authority, proudly sharing our gifts, or making powerful decisions can feel challenging?
Simply put, we haven’t been allowed to develop the skills and qualities leadership needs – and that’s exactly what I’m here to help you change.
The solution: The FIERCE Leader Method
The solution: The FIERCE Leader Method
The FIERCE Leader Method integrates identity work, emotional resilience, and business frameworks to give entrepreneurs the support they need to uncover what makes them uniquely captivating in their business. It helps them develop the specific skills required to feel confident, focused, and empowered in their role as leaders.
The methodology includes:
• Leader Identity – Unique identity development and confidence through activating skills, talents, and gifts to attract ideal clients.
• Emotional Liberation – Release limiting beliefs, visibility fears, growing inner wisdom, better business relationships, and stronger decision-making.
• Business Energetics – Develop a powerful vision and message for your business to stand out from the crowd and attract the right clients.
• Grow unshakeable confidence in yourself and your work.
• Identify your unique offering that aligns with your talents and sets you apart.
• Build a business you love on a mission that inspires you.
• Grow an embodied sense of freedom from emotional challenges.
FIERCE Leader Method empowers you to:
So, you can.....
• Attract ideal clients and opportunities meant for you.
• Show up with ease and enjoy promoting the work you love.
• Have the resources and vision to make empowered, aligned choices.
• Stand out in your industry and get the recognition you deserve.
The FIERCE Leader method supports entrepreneurs to become:
Fired-up
Confident in their unique brilliance, mission-led, and dedicated to making a difference.
F
Integrity-led
Values-driven, ethical, and people-focused, committed to creating positive change.
I
Emotionally intelligent
Strong in self-trust, healing unconscious wounds, regulated, and resilient.
E
Recognized
Magnetic to ideal clients, connected to their audience, and creating impact through their work.
R
Creative
Creates from their soul, harnessing their energy to grow a unique, and thriving business.
C
Expressed
Visible, free, and powerful, confidently embracing their voice and purpose.
E
Integrity-led
Values-driven, ethical, and people-focused, committed to creating positive change.
I
Emotionally intelligent
Strong in self-trust, healing unconscious wounds, regulated, and resilient.
E
Recognized
Magnetic to ideal clients, connected to their audience, and creating impact through their work.
R
Creative
Creates from their soul, harnessing their energy to grow a unique, and thriving business.
C
Expressed
Visible, free, and powerful, confidently embracing their voice and purpose.
E
- Hard work isn’t bringing the clients, impact, or results you want.
- Struggling to own your strengths or showcase them in your marketing.
- Feeling like the “real you” is hidden, with untapped potential.
- Overwhelmed by decisions, leaving you stuck.
- Self-promotion, visibility, and sales feel draining.
- Doubting yourself, even with great client results.
- Creativity feels blocked, progress slow, and burnout creeping in.
- Criticism hits hard, creating anxiety and fear of feedback.
- Over-delivering or chasing perfection to prove yourself.
- Stuck in comparison cycles, leading to self-judgment and doubt.
You might be experiencing:
But if you’re out of alignment, you might find yourself in the shadow aspect, “The Hidden Leader”, who is:
Disconnected
Unmotivated, lacking belief in their abilities, feels powerless, and detached from purpose.
Self-doubting
Imposter syndrome and hesitancy to take risks for fear of failure, criticism, or rejection, slowing growth and innovation.
Scattered
Difficulty defining purpose or direction, confusing offers, and energy split in different directions.
People-pleasing
A desire for approval leads to over-giving, perfectionism, and inconsistent messaging, often resulting in burnout.
Overwhelmed
Shies away from tough decisions or conflicts and avoids change which hinders business and personal growth.
Invisible
Feels unseen, hesitant, lacking power, unsure of their message, and has visibility fears.
But if you’re out of alignment, you might find yourself in the shadow aspect, “The Hidden Leader”, who is:
Disconnected
Unmotivated, lacking belief in their abilities, feels powerless, and detached from purpose.
Self-doubting
Imposter syndrome and hesitancy to take risks for fear of failure, criticism, or rejection, slowing growth and innovation.
Scattered
Difficulty defining purpose or direction, confusing offers, and energy split in different directions.
People-pleasing
A desire for approval leads to over-giving, perfectionism, and inconsistent messaging, often resulting in burnout.
Overwhelmed
Shies away from tough decisions or conflicts and avoids change which hinders business and personal growth.
Invisible
Feels unseen, hesitant, lacking power, unsure of their message, and has visibility fears.
The FIERCE Leader Method is delivered through a 4-month 1-2-1 mentorship journey in which we will grow your leadership skills, develop a unique mission and message for your business, heal any energetic patterns holding you back, grow resilience, and activate self-trust.
The FIERCE Leader Method is delivered through a 4-month 1-2-1 mentorship journey in which we will grow your leadership skills, develop a unique mission and message for your business, heal any energetic patterns holding you back, grow resilience, and activate self-trust.
• Identify skills, talents, and gifts to amplify your brilliance and reflect your brand essence.
• Define a clear mission that focuses your leadership, motivates your people, and attracts clients.
• Build a values-driven foundation that supports connection with your ideal clients and guides strategic direction.
• Develop deeper awareness and trust in your leadership to make aligned, confident decisions.
Leader Identity
What we will cover
• Identify and release limiting beliefs to unlock your authentic vision and potential.
• Cultivate an empowering leadership mindset to grow your business, community, and mission.
• Master relationship dynamics to build stronger collaborations and community connections.
• Heal and regulate through somatic techniques to achieve greater authenticity and alignment.
Emotional Sovereignty
• Shape a powerful vision to guide your business and amplify your impact.
• Create standout concepts that uniquely define your work and its value.
• Identify and connect deeply with your ideal client through tailored, authentic approaches.
• Overcome visibility barriers with somatic techniques and strategies for authentic presence.
Business Energetics
Lead boldly, grow bravely, inspire change
• 8 x mentorship sessions to implement the FIERCE Leader Method.
These will be a combination of teaching, coaching, and implementation.
• 4 x somatic healing sessions to identify, shift blocks, and upgrade energetic frequency.
• Practical exercises throughout.
• Voxer mentorship support for 4 months.
What's included
The method will be held over 4 months with 2 mentorship calls and 1 somatic healing session per month. The weeks between mentorship calls can be used for implementation.
What's included
Lead boldly, grow bravely, inspire change
• 8 x mentorship sessions to implement the FIERCE Leader Method.
These will be a combination of teaching, coaching, and implementation.
• 4 x somatic healing sessions to identify, shift blocks, and upgrade energetic frequency.
• Practical exercises throughout.
• Voxer mentorship support for 4 months.
The method will be held over 4 months with 2 mentorship calls and 1 somatic healing session per month. The weeks between mentorship calls can be used for implementation.
Who’s this work suitable for?
FAQs
Those open to body-based and energetic healing as part of the growth journey.
Those committed to doing practical and reflective work during and between sessions.
Those committed to showing up with honesty and vulnerability.
This is not for individuals who:
Are not open to energy work or somatic healing.
Are not willing to do “inner work”.
Want complete sales and marketing training.
Is this group or 1-2-1? Do I get individual support?
FAQs
This is a 1-2-1 mentorship journey, so it is entirely delivered through intimate, individualised support, and is adapted to meet client needs.
Does it need to be done in 4 months?
Because it’s a 1-2-1 pathway, there is some flexibility around timescales and extensions can be discussed if it supports delivery and integration. Extensions are subject to availability.
Can I add on additional 1-2-1 mentoring sessions?
Yes, additional sessions can be added to your mentorship journey, email hello@katymurray.co.uk for more details and book.
Are payment plans available?
Yes, payment over 3 months is available on booking (via Klarna as your payment option). Longer payment plans are also considered, email hello@katymurray.co.uk for more details.
What can I expect once I start?
Once a contract is signed and payment is received, I’ll be in touch with an intake form to find out more about you and your business to help tailor our time together, then we’ll book your sessions.
4 months mentorship of the FIERCE Leader Method
- 8 x mentorship sessions to implement the FIERCE Leader Method
These will be a combination of teaching, coaching, and implementation.
- 4 x Somatic Healing sessions to identify, shift blocks, and upgrade energetic frequency.
- Practical exercises throughout
- Voxer support for the 4 months
4 months mentorship of the FIERCE Leader Method
Which includes:
Early bird - £2777
Split payments are available with Klarna or alternative options on request.
full price - £3333
(until 31st January 2025)
Purpose Accelerator – 90 min -1-2-1 session
This intensive session to create clarity and focus for mission-led entrepreneurs. Perfect for those seeking renewed energy, trust, direction, or a clear way forward.
In this session we will dive deep into areas such as your unique gifts, and mission, refining your vision, identifying the next aligned steps for your business with guided insight and actionable strategy
Starting price £130
If a deep-dive or one-off way of working together suits you better right now, I also offer the following:
If a deep-dive or one-off way of working together doesn’t suit you right now, I also offer the following:
VIP Day for Mission-Led Entrepreneurs
A high-impact day designed to align your business with your purpose and create a clear path forward. This tailored experience addresses your unique needs, from refining your brand to enhancing visibility or overcoming blocks.
Gain clarity, actionable strategies, and renewed focus to amplify your mission and lead with confidence. Walk away with a plan that ensures every step you take is purpose-driven and impactful.
From £777 in-person or online
Email hello@katymurray.co.uk to book
Done-For-You Copywriting
Impactful, purpose-driven messaging and copy that connects with your audience and reflects your mission, values, and unique voice.
Price on request
Email hello@katymurray.co.uk for more details.
What's your natural leadership style?
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